{"id":103963,"date":"2021-10-06T10:04:36","date_gmt":"2021-10-06T10:04:36","guid":{"rendered":"https:\/\/manaly.com\/2021\/10\/06\/il-bosco-solidale-sustainability-as-an-opportunity-for-innovation-and-growth\/"},"modified":"2024-03-05T11:13:07","modified_gmt":"2024-03-05T11:13:07","slug":"il-bosco-solidale-sustainability-as-an-opportunity-for-innovation-and-growth","status":"publish","type":"post","link":"https:\/\/manaly.com\/en\/il-bosco-solidale-sustainability-as-an-opportunity-for-innovation-and-growth\/","title":{"rendered":"Il Bosco Solidale: Sustainability as an opportunity for innovation and growth"},"content":{"rendered":"<p>On Sunday 13 September, within the <strong>Fair &amp; Festival of the Forests of Longarone<\/strong>, we presented the case of &#8220;<strong>Il Bosco in Spiaggia<\/strong>&#8220;, a project born in the lockdown period and aimed at using the wood of trees felled by the Vaia storm to create structures suitable for ensure distance on the beaches.<\/p>\n<h2>Solidarity forest: what is it?<\/h2>\n<p>The project was born from the idea of \u200b\u200bour <strong>President Alessandro Montanari<\/strong>, who dreamed of creating a product to guarantee social distancing on the Venetian beaches using the wood deriving from the trees felled by the <strong>Vaia<\/strong> storm in 2018. From this vision an <strong>ethical marketing<\/strong> project was born. aimed at allocating economic proceeds to the restoration of the Veneto woods affected by the Vaia storm, through a program of awareness and ecological and social responsibility conceived and promoted by our friends and partners at <strong>Sbalchiero &amp; Partners<\/strong>.<\/p>\n<p>The main theme of the event was to promote a discussion between companies and institutions on the possibility of implementing effective and incisive interventions that place the environment and sustainable development at the center. In addition to <strong>Manaly<\/strong> and <strong>Sbalchiero &amp; Partners<\/strong>, <strong>Veneto Agriculture<\/strong> and <strong>PEFC Italia<\/strong> were institutional partners who supported the project and <strong>Raffaella Fagnoni<\/strong>, full professor of industrial design at the IUAV and expert in social and environmental design.<\/p>\n<p>In Italy, forests cover 36.4% of the surface, but there is a lack of suitable policies to allow the forest sector to take off. Suffice it to say that Italy imports over 20 million tons of wood a year (often of non-transparent origin), equal to almost 80% of the total used in our country. This is what emerges from the \u201c<strong>First national report on the state of forests and the forestry sector<\/strong>\u201d which tells of a market far below the European averages.<\/p>\n<p>The hope is to be able to transform the isolated case of &#8220;<strong>Il Bosco in Spiaggia<\/strong>&#8221; into a broader and national program called &#8220;Il Bosco Solidale&#8221;, with the aim of enhancing local wood, raising awareness of businesses and consumers through initiatives social networks, certified supply chains and eco-sustainable products.<\/p>\n<p>To review the conference click on the link <a href=\"https:\/\/www.youtube.com\/watch?v=Vt5UaADTQjc\" target=\"_blank\" rel=\"noopener\">https:\/\/www.youtube.com\/watch?v=Vt5UaADTQjc<\/a><\/p>\n<p>Did you like the Bosco Solidale project? Follow us on\u00a0<a href=\"https:\/\/manaly.com\/\" target=\"_blank\" rel=\"noopener\">our website!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On Sunday 13 September, within the Fair &amp; Festival of the Forests of Longarone, we presented the case of &#8220;Il [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":104254,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[143],"tags":[],"class_list":["post-103963","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"_links":{"self":[{"href":"https:\/\/manaly.com\/en\/wp-json\/wp\/v2\/posts\/103963","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/manaly.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/manaly.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/manaly.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/manaly.com\/en\/wp-json\/wp\/v2\/comments?post=103963"}],"version-history":[{"count":4,"href":"https:\/\/manaly.com\/en\/wp-json\/wp\/v2\/posts\/103963\/revisions"}],"predecessor-version":[{"id":118957,"href":"https:\/\/manaly.com\/en\/wp-json\/wp\/v2\/posts\/103963\/revisions\/118957"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/manaly.com\/en\/wp-json\/wp\/v2\/media\/104254"}],"wp:attachment":[{"href":"https:\/\/manaly.com\/en\/wp-json\/wp\/v2\/media?parent=103963"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/manaly.com\/en\/wp-json\/wp\/v2\/categories?post=103963"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/manaly.com\/en\/wp-json\/wp\/v2\/tags?post=103963"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}